Turning SHOPPING to a memorable experience…
It is one of the most important tasks in Retail Marketing. One of the ways how to maximize the effect of in-store advertising is to engage all 5 senses of the shopper which helps us to make our client products stand out in the store. We do it by combining media carrier campaigns with promo activities and adding up new digital technologies.
Over the past years, the Promo division grew rapidly in POS Media Group and developed to the rich portfolio of promo activities. Therefore, we have decided to dedicate this issue of quarterly POS Media News magazine to PROMO.
We hope that you will enjoy reading this magazine!
Your POS Media News Team