Shell petrol stations network in POS Media Hungary Portfolio
Shell gas stations enable to reach more than 3 million customers thanks POS Media Hungary tools
POS Media Hungary has signed agreement with Shell Hungary Zrt. and has started offering advertising space at more than 250 gas stations in Hungary; advertisers can reach more than 3 million customers.
Advertising space at Shell gas stations has high efficiency, mainly thanks to good visibility and longer eye-contact period. Advertisers can use Shelf Stoppers, Floor Stickers, Shelf Banners and Palette Design to reach their customers – the motorists.
This agreement allows POS Media to enlarge advertising space significantly and to offer integrated portfolio of effective communication tools consisting of point of sale media carriers in supermarkets, hypermarkets and newly at Shell gas stations.
Raiffeisen Bank campaign has been installed at Shell gas stations in January 2010. This campaign represents the first successful result of the cooperation between POS Media Hungary and Shell Hungary.